As a fast-growing home textiles major, the company emphasises on achieving high product quality while creating a positive environmental & social impact. With a view to replace conventional raw materials with Organic & Sustainable raw materials, Welspun India is consistently increasing its sourcing of BCI (Better Cotton Initiative) & Organic Cotton. The company aims to achieve 100% sustainable cotton including organic, BCI by 2030. There is a concerted effort by the Agronomy team to encourage cotton farmers in Gujarat, Maharashtra and Telangana for enhancing sustainable cotton cultivation by shifting to natural fertilisers & pesticides. These efforts help in improving soil health and enhance organic carbon content of the soil, improving soil fertility and crop productivity. A major program is underway through training of over 14,000 farmers on Good Agricultural Practices that reinforces the sustainable cotton program of Welspun.
Soil restoration is also supported through the extensive tree plantation drive in and around our plant areas. We have planted around 3,00,000 saplings till date at Anjar. Tree plantation is aimed to build soil nutrition and soil health for the future. The extensive tree plantation has nourished and supported the local biodiversity.
The company is also preventing land pollution by reducing the waste being sent to landfill by adopting circularity - conversion of waste fabric to cotton fibre which can be repurposed back in the process. We are also focussed on replacing the use of virgin polyester used in manufacturing with recycled polyester made from post-consumer PET bottles preventing them from reaching landfills. The company is also reducing its high calorific value waste disposal to landfills through recycling and reuse in power generation. This has resulted in reduction of over 80% of such wastes being sent to landfill.